Florida’s #1 Paddle Board Shop, Surfing Lessons, Kayak & Paddle Board Rentals & Tours!

SoBe Surf Paddle Board Shop Florida Cocoa Beach Merritt Island Miami Owner Girard Middleton with daughter Audrey

Stand Up Paddle Boards Now In Stock!

We’re stocked with boards from ECS, Infinity and Little Bay, and we have even more on the way. Free local pickup and flat rate shipping to the continental US. We’re a family-owned shop that gives 100% to take care of our customers!

Choose your Florida location…

Cocoa Beach Water Adventure Experiences
Miami Surf Lessons South Beach

Florida’s Best Stand Up Paddle, Kayak and Surfing Experience!

Come feel the Aloha spirit at SoBe Surf & Paddle — Florida’s premier stand up paddle board shop, offering board sales, surfing and SUP lessons, and paddle board / kayak nature tours and bioluminescence tours.  We teach lessons and guide excursions in the Cocoa Beach area (near Disney, Orlando) and Miami Beach, Florida. You’ll have a safe, easy, exciting time with instructors that are focused on providing you and family with a safe, fun and memorable experience!

When you’re ready to buy a paddle board, SoBe Surf has the best selection, best prices, and most expert advice you’ll find. Read our customer reviews from over many years of quality business and come see us!

SoBe Surf & Paddle is owned and operated by pro SUP surf athlete Girard Middleton and family.

We are now offering paddle board and kayak rentals and tours at the amazing Brevard Veteran’s Memorial Park & Museum, so if you have extra time before or after the tour, you can enjoy the museum.. admission is free!

little bay SUP paddle board

New For 2022!

Little Bay Boards makes beautiful, all-wood, hand-crafted stand up paddle boards that are simply amazing. If you’ve never seen them in person, each one is a true work of art!

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TripAdvisor Certificate of Excellence
TripAdvisor Certificate of Excellence
TripAdvisor Certificate of Excellence
TripAdvisor 2019 certificate of excellence
TripAdvisor 2020 Travellers' Choice Award

We’re passionate about providing the highest quality surfing lessons & stand up paddle lessons, paddle board and kayak tours, rentals and sales for each of our clients. Explore the Miami or Cocoa Beach/Merritt Island portions of our website and book online. You’ll have an amazing time! Founded in 2002 by pro SUP athlete Girard Middleton (Owner/Operator), we specialize in personal professional care, not high volume. We hope to get you & your family out on the water soon!

Things To Do In Cocoa Beach and Merritt Island

Learn to surf, go on a stand up paddle adventure to see manatees and dolphins, rent a kayak and explore the mangroves, or go on a night-time bioluminescence tour. We’re the local experts in Cocoa Beach for stand up paddle and outdoor nature adventures!

Things To Do In Miami South Beach

Catch your first waves in the turquoise blue waves of Miami’s South Beach, or go for a fun stand up paddle excursion with one of our local instructors. South Beach is where SoBe Surf started and we take pride in being the best!

  • SUP surfing in Cocoa Beach, FL
  • Audrey Middleton of SoBe Surf & Paddle Infinity SUP b-line
  • SUP Surfing at Cocoa Beach Pier
  • Girard Middleton SUP surfing near Cocoa Beach
  • Surf lessons Miami Beach Cocoa Beach Surf School Florida SoBe Surf
  • Surf lessons in Miami Beach
  • Girard Middleton and daughter Audrey Middleton of SoBe Surf & Paddle
  • Sunset SUP tour near Cocoa Beach
  • SoBe Surf Nature Tour dolphin Tour Kayak Tour Paddle Board Tour
Merritt Island Bioluminescence Tour

Bioluminescence Comb Jelly Tours

Experience a magical nature adventure after dark on our standup paddle boards or high seat back luxury kayaks from our private launch. We offer small personal group experiences in a quiet area of the Banana River Lagoon apart from the masses. Comb Jellyfish light up all year round. Safe for beginners and the whole family!

Bioluminescence Tour

Celebrating 14 years of teaching surf and stand up paddle in Florida!

I had family in town from out of state, and we saw people stand up paddle boarding. We all agreed we wanted to try it. I called SoBe Surf and two hours later we were on our own PRIVATE tour in the Banana River. They knew right where to go to see manatees up close and personal. What a great day! They made my family’s trip extra special! Thanks for the great memories 🙂
Adrienne from Merritt Island, FL, via TripAdvisor
I loved my experience at this family and friends business. My boyfriend and I went on the “mucho manatee” tour on our stop at Port Canaveral during our cruise and we so shocked to actually see so many manatees in the wild! Our board guide/teacher was so patient and shared a lot of interesting information about the island and wild-life there. It was a huge highlight of our cruise. Thank you!
Shelagh from Derry, NH, via Yelp!
I had the pleasure of meeting Girard through a board sale. I was looking to buy a short SUP, and Girard had just the board I was looking for. When I went with my friend to his shop to look at the board, he and his wife (plus his very sweet dog Kona) were very accommodating. Girard not only showed me the board of interest, but also took me on a tour of the lagoon so that I could demo the board before purchasing it. During the demo, he pointed out the wildlife in the lagoon–we even saw dolphins and manatees! Girard gave several tips along the way on how to utilize the board to catch the best surf. In the end, I bought the board; Girard never pressured me and gave me an excellent deal for the quality and condition of the board. The board was a blast sup surfing in the ocean, and I can’t wait to take it river surfing in Canada. Thanks, Girard!
Lydia from Leesburg, VA, via Yelp!

Have A Question?

Have a question about stand up paddle? Call us at (305) 773-1142 or email info@sobesurf.com. We’ll be happy to help you out!

Ready To Go?

If you know what you’re looking for and simply want to see the calendar, just click on the button below to view our complete schedule and to book online!