6 Nov 2016

Board Review: “The Boss” by Riviera Paddlesurf

Riviera Paddlesurf's "The Boss" model is a stand up paddle board designed for longboard-style SUP surfing. Check out Girard Middleton's in-shop review video done right here at SoBe Surf & Paddle!

17 Oct 2016

SUP Ding Repair Near Cocoa Beach

Paddleboard manufacturers have been making boards stronger in recent years, with new developments like kevlar rails that Riviera Paddlesurf is now using on their boards. This greatly increases durability and protects against dings where they happen most, while also keeping the boards light in weight...

15 Oct 2016

Stand Up Paddle History In Florida

Our good friends at Standup Journal recently did a 10-year retrospective of the sport and featured SoBe Surf Founder Girard Middleton in their story...

12 Oct 2016

Meet Kona!

Kona is our shop dog and SUP pup! If you swing by the stand up paddle board shop in Merritt Island, she'll likely be the first person to greet you! : )